1. Definitions
“We”, “us” and “Anytime Media” mean Xactavent (Pty) Ltd,
trading as Anytime Media. “You” and “the advertiser”
mean the person or business booking advertising. “The network” means the apps,
digital magazine titles, radio stations, catalogues and social media pages operated by Anytime Media,
as listed on the rate card from time to time. “Artwork” means any image, audio,
video, text, logo or link you supply for publication.
2. Contract Terms & Payment
Advertising is booked for a fixed term:
| Three months | Minimum booking period for advertising. |
| Six months | Standard booking period. |
| Twelve months | Full-year booking, and the required term for headline sponsorship. |
All advertising is payable in advance. Your placement goes live once payment has
cleared and acceptable artwork has been received, and not before.
- Rates are those published on the rate card at the date of booking, and are held for the term of your contract.
- Rates exclude VAT where applicable.
- Payment in advance means the full contract value, unless we agree a monthly payment arrangement with you in writing before the booking starts.
- Where a monthly arrangement is agreed and a payment is missed, we may suspend your placement until the account is brought up to date. Suspension does not extend your term or reduce what is owed.
- Bookings do not renew automatically. We will contact you before your term ends.
- Because advertising is paid in advance and the placement is reserved for you for the full term, fees are not refundable if you cancel part way through. If you cancel, we will run the balance of your term unless you ask us to stop.
3. Artwork
- Artwork is supplied at your own risk and remains your responsibility. We publish what you send us. We are not responsible for errors, omissions, spelling mistakes, incorrect prices, wrong dates, broken or incorrect links, poor image quality, incorrect sizing, or any other defect in artwork you supply.
- We do not proofread, fact-check or verify artwork, and we are under no obligation to notice or report an error before publishing.
- Artwork must reach us at least five working days before your placement is due to run, in the formats and sizes set out on the rate card. Late or incorrectly sized artwork may delay your placement; the term still runs from the agreed start date.
- If you ask us to correct or replace artwork after publication, we will do so as soon as we reasonably can, but we cannot recall or amend material already published, distributed, broadcast or downloaded.
- Where we design artwork for you, you are responsible for approving it before publication. Once approved, clause 3.1 applies to that artwork as though you had supplied it.
- You confirm that you own or are licensed to use everything in your artwork, including images, logos, trade marks, music and any person’s likeness, and that publishing it will not infringe anyone’s rights or breach any law.
- You indemnify us against any claim, loss, damage or cost arising from your artwork, including claims for defamation, copyright or trade mark infringement, breach of privacy, misleading advertising or breach of the Consumer Protection Act.
4. Catalogues
- A catalogue is published as a flipbook in the Flipmagz Shop Window and carries full page adverts. The rate is R1 000 per month.
- A catalogue may run to a maximum of fifteen pages.
- You supply the pages in the order they are to be displayed. We publish them in the order received and are not responsible for pages appearing in an order you did not intend.
- Keeping the catalogue current is your responsibility. Where a flyer, offer or price expires, you must supply a replacement page. Out-of-date pages remain published until we receive new artwork, and we are not liable for any consequence of an expired offer remaining visible.
- Replacement pages are published within five working days of receipt.
5. Pop-Ups & Video
- Pop-up adverts are available on request and are not included as standard.
- Pop-ups are available only to clients spending R2 500 a month or more on advertising. If your spend drops below that level, pop-up placement ends at the end of the month in which it drops.
- Pop-ups run on a maximum of two apps per client. You choose which two at the time of booking, and may change your selection once per contract term.
- Video may be supplied for pop-up placements. You are responsible for the video, including any music, footage or likeness used in it, on the same basis as any other artwork under clause 3.
- We may decline or discontinue a pop-up where it affects the usability or performance of an app, and will discuss an alternative placement with you where we do.
6. Trade Arrangements
We accept goods or services in place of cash payment for advertising and sponsorship, by agreement.
Trades are arranged in advance and confirmed in writing before any placement begins.
A trade must be worth double the value of the advertising or sponsorship it pays for.
Advertising valued at R2 500 a month requires a trade to the value of R5 000 a month, and so on.
- Trades are supplied as vouchers. We do not accept goods delivered in kind, stock, or an open account in place of a voucher.
- Vouchers may carry no exclusions and no blackout periods. A voucher that excludes particular dates, seasons, days of the week, products, rooms, seats or categories is not accepted, and neither is one that requires a minimum spend or the purchase of anything further.
- Vouchers are valid for redemption for at least twelve months from the date we receive them.
- Vouchers are accepted subject to availability only. The trading partner may decline a specific date where it is genuinely booked out, and will offer the next available alternative.
- We may use a voucher as we see fit, including redeeming it ourselves, giving it to staff or clients, offering it as a competition prize, or reselling it. Where we resell or offer a voucher publicly, we will not price it below the trading partner’s own market value for that item, so that the trade does not compete with the partner’s own selling.
- Vouchers are transferable. The holder of the voucher may redeem it, whether or not that is Anytime Media.
- The value of a trade is the trading partner’s normal published retail price, excluding any discount, promotion or member rate.
- Where a voucher cannot be redeemed — because the partner ceases trading, withdraws the offer, or repeatedly declines availability — the advertising fee becomes payable in cash for the balance of the term, on the terms set out in clause 2.
- Trades are subject to VAT in the ordinary way, and each party is responsible for its own tax treatment of the arrangement.
- Trades apply to advertising and sponsorship only. Software products — Anytime Mail and Anytime Chat, including bureau sending and any subscription tier — and event registration cards are payable in cash and cannot be settled by trade.
- All other terms in this document apply to trade arrangements exactly as they apply to a cash booking.
7. Headline Sponsorship
Headline sponsorship is a twelve-month commitment and is limited to one sponsor per title, app or
station. In addition to the placements described on the rate card, headline sponsorship is a
revenue-sharing arrangement:
Advertising revenue is split 50/50. All advertising revenue earned on the sponsored
property during the sponsorship term is shared equally between the headline sponsor and Anytime Media,
regardless of which party sold it.
- Selling is a shared obligation. Both the headline sponsor and Anytime Media are responsible for actively selling advertising on the sponsored property. Neither party may rely on the other to do so.
- The 50/50 split applies to net advertising revenue actually received — that is, after VAT and after any payment processing fees — and not to invoiced or promised amounts. Revenue that is never collected is not shared.
- The split applies only to advertising sold on the property that party sponsors, and only for placements running during the sponsorship term.
- Sponsorship fees themselves, event registration fees, catalogue fees and Anytime Mail or Anytime Chat fees are not advertising revenue and are not shared.
- We keep a record of all advertising sold on each sponsored property and will provide a statement on request. The sponsor is to provide the same for any advertising it sells.
- Whichever party sells an advert is responsible for invoicing and collecting from that advertiser, and for accounting to the other party. Amounts due are settled monthly in arrears.
- All advertising sold on a sponsored property, by either party, remains subject to these terms and to our approval under clause 9.
- Headline sponsorship does not give the sponsor any ownership of, editorial control over, or say in the content of the property.
8. Social Media
- Every advertising and sponsorship package includes promotion across our social media pages at no extra charge.
- Your advert or brand appears in the daily posting rotation across our Facebook pages, LinkedIn, Instagram and X for the duration of your term.
- We design the social creative around your supplied artwork. You may supply your own social creative instead, in which case clause 3 applies to it.
- We do not control third-party social platforms and cannot guarantee that any post will be displayed, distributed or reach any particular number of people. Posting frequency and platform availability may change.
9. Our Rights
- We may decline, remove or discontinue any advertising that we consider unlawful, misleading, defamatory, offensive, in breach of an advertising code, or damaging to the network or its audiences. Where we do so before publication, we will refund the fee for the affected placement.
- We may reposition advertising within a title, app or schedule, and may change the design, name, format, frequency or platform of any property. Where a property is discontinued during your term, we will move your placement to a comparable property or refund the unused portion for that property.
- Adverts may be marked as advertising, sponsored or promoted content where we consider it appropriate or where the law requires it.
10. Publication & Performance
- Banner placements rotate. A maximum of ten adverts are in rotation on a property at any time, each displaying for approximately 30 seconds.
- Audience, reach, circulation and distribution figures on the rate card are our best estimates based on our own records, and are indicative only. They are not a guarantee of how many people will see, hear or respond to your advertising.
- We do not guarantee any level of impressions, clicks, enquiries, downloads, sales or other results. Advertising is paid for on placement, not on performance.
- We do provide statistics where they are available to us. A monthly report is made available online covering the placements we are able to measure. Figures are drawn from our own systems and from third-party platforms, and are provided in good faith as an indication of activity, not as an audited measure.
- Where you use the Anytime Mail bureau service, we report opens and clicks on your campaign back to you, so that you can build and refine your own database. That data is yours. You are responsible for handling it lawfully, including under the Protection of Personal Information Act.
- Some placements cannot be measured individually — among them printed material, radio broadcast and certain third-party platforms — and no statistics are available for these.
- We do not guarantee uninterrupted availability. Apps, magazines, websites, radio streams and social platforms may be unavailable because of maintenance, hosting or connectivity failures, app store or platform decisions, or other matters outside our control. Where a placement is interrupted for a materially long period, we will extend your term by an equivalent period. Extension of the term is your sole remedy for interruption.
- Publication dates for magazine issues are estimates and may move.
11. Media Trips & Editorial Coverage
Where we are invited to attend a media event, launch, familiarisation trip or similar,
and to cover it from a journalistic point of view, the following applies.
The host covers the cost of attending. Coverage is charged separately.
Meeting our travel costs pays for us to be there. It does not pay for advertising, placement
or editorial arising from the trip, which is quoted and invoiced at the published rates.
- Attendance costs are for the host’s account and cover both attending members of our team — the journalist and the producer — including flights, ground transfers, accommodation, meals and any other cost reasonably incurred in attending.
- Where the event requires visas, permits, entrance fees, activity fees, equipment hire, data or connectivity, insurance or similar, these are also for the host’s account.
- All attendance costs are agreed in writing and settled or prepaid before travel. We do not travel against a promise of reimbursement.
- Covering our costs is not payment for coverage, and does not entitle the host to any advertising, sponsorship, placement, article, broadcast, podcast or social media post. Anything that runs is booked and paid for separately at the published rates.
- We do not guarantee that a trip will result in coverage, or that any coverage will take a particular form, appear in a particular title, or run by a particular date.
- Editorial independence is retained. Where we do publish, the content is ours. The host may correct a factual error but has no right of approval over what is written, said or broadcast, and covering our costs does not buy a favourable review.
- Where coverage is booked and paid for, it is marked as advertising, sponsored or promoted content in line with clause 9.3.
- Where a trip is cancelled by the host after costs have been committed, non-refundable costs already incurred are for the host’s account.
- Dates, itinerary and the number of attending team members are agreed in advance. We will not send more people than agreed.
12. Event Registration
- Branded NFC cards for event registration are charged per card and include staffing of the registration desk and the registration service itself.
- Travel and accommodation outside Johannesburg is excluded and is for the client’s account. We will agree these costs with you in writing before the event.
- Card quantities are confirmed and paid for in advance. Printed cards cannot be refunded once produced.
- You are responsible for the lawful handling of any personal information collected from your guests at your event, including compliance with the Protection of Personal Information Act.
13. Liability
- Nothing in these terms limits liability where the law does not allow it to be limited.
- Subject to clause 13.1, our total liability to you for any claim arising from your advertising is limited to the amount you paid us for the placement giving rise to the claim.
- We are not liable for indirect or consequential loss, including loss of profit, loss of business, loss of goodwill or loss of anticipated savings.
- We are not liable for failure to perform caused by events outside our reasonable control.
14. General
- These terms, together with your booking and the rate card current at the date of booking, form the whole agreement between us.
- We may update these terms from time to time. The terms that apply to your booking are those published on the date you booked.
- You may not transfer your booking to another advertiser without our written consent.
- We may name you as an advertiser or sponsor and use your logo in our own promotional material, unless you tell us in writing not to.
- These terms are governed by the law of the Republic of South Africa.
- If a dispute arises, both parties will first attempt to resolve it by discussion before taking any other step.
15. Contact
Xactavent (Pty) Ltd t/a Anytime Media, Kempton Park, Gauteng, South Africa.
Geniene Preston · geniene@anytimemedia.co.za
· +27 82 610 7380
Version 1.0 — August 2026.